Marketo Deployment Services

Marketo marketing automation is a powerful tool and knowing how to use it can be a valuable skill. Unfortunately, sometimes those skills leave the company.

From working with multiple Marketo clients, our deployment experts can get your system up and running quickly. Then, we’ll provide the extra assistance you need to assemble and execute multi-channel digital marketing campaigns.

When it comes time to measure performance and improve results, we have proven methodologies that can make a big impact.

Marketo-User-Summit-2010

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We’ll analyze the impact that specific campaigns have on website traffic and visitor behavior. We start by looking at click through and response rates; we gauge entries, exits and bounce rates; and we evaluate indicators such as page views and time on site.

Using a combination of Web-based tools, we dig a bit deeper by segmenting visitor traffic and identifying opportunities to improve content, presentation, and the buying cycle engagement process.

Then we apply and test what we’ve learned to improve the results of natural search, online advertising and social media marketing.

Our approach to campaign analysis is described briefly in this presentation from the 2010 Marketo User Summit. To learn more, visit the Demand Generation page or contact us via email using the link below. And, don’t forget to follow us on Twitter!